When choosing a realtor or brokerage in Northern Wisconsin, make sure that the "Selling Point" is really as great as it sounds.

I was chatting with a potential client for a property I wanted to sell the other day. They told me that they had met with another broker in town and the broker's main selling feature was the number of years they had in the real estate business. Not only themselves but their company had been in business for over 100 years. While a great thing and a wonderful thing that they have been in the business for such a long time, is that, again, the best reason to hire that Realtor. Are you still doing business like you did it 100 years ago? Are your agent still doing business like they did it 100 years ago? Or are they cutting edge on technology? Are they on all the new social media platforms like Tiktok, Instagram and Facebook? Are they up to date on the stats, the videos, Youtube, and all of the recent things that today's Realtor has to really be able to deal with?

So again, while years in the business can be a really good trademark of somebody who is knowledgeable about the market, it's not the only thing you should be asking when you're hiring your next professional to help you sell. Probably one of the biggest assets you have, your home. A good realtor keeps themselves updated with the latest rules and regulations regarding the real estate market. They also stay abreast with various technological developments like websites, online resources, apps, forums etc., that help them reach their clients with ease and serve them with the best services.

And again, if I can help in any way, give me a call. I would love to be the person to guide you through the process.